Retention Manager
We are looking for a talented Retention Manager who is ready for new challenges. If you understand CRM, love analytics and want to influence the company's strategic decisions - go on a journey with us!
Responsibilities:
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Plan and execute retention campaigns including bonuses, tournaments, and multi-channel communications (email, push, SMS, messengers) in collaboration with cross-functional teams.
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Build monthly retention plans and funnels aligned with different stages of the player lifecycle.
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Conduct segmentation and personalization to deliver relevant offers to the right target audiences.
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Analyze key metrics (LTV, ARPU, churn, retention rate, bonus rate), generate hypotheses, run A/B tests, and prepare actionable insights.
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Coordinate tasks across content, design, and product teams to ensure quality implementation.
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Collaborate with product managers to introduce new retention tools and mechanics.
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Monitor market trends and competitor activities to improve retention strategies.
Requirements:
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1+ year of experience in Retention/CRM.
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Deep understanding of the player lifecycle in online gaming.
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Hands-on experience launching multi-channel campaigns: email, push, SMS, in-app.
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Strong analytical mindset and familiarity with key CRM metrics.
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Experience conducting A/B tests and analyzing results.
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Task management skills, good communication, and ability to work well in a team.
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English proficiency at B1 level or higher.
Nice-to-Have Skills:
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Basic knowledge of SQL.
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Experience with analytics tools such as Tableau, Power BI, Google Analytics.
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Understanding of gamification mechanics.
Benefits:
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Flexible working hours; remote/hybrid/on-site.
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Dynamic product environment and growth opportunities.
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Regular participation in international conferences and networking events.
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Training and development: the experience and assistance of our employees, as well as assistance in professional adaptation throughout the probationary period.
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Paid vacation in the amount of 20 calendar days and paid sick leave.